Based in Istanbul, our strategies go beyond borders. We don’t focus solely on keyword rankings; we design growth strategies grounded in Search Console, GA4, and real conversion data. Through our 100% online processes managed from our office, we deliver data-proven results — not assumptions — to brands across Turkey and globally.
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Two questions. Search volume, conversion rates, cost per click and the budget are all handled behind the scenes, using the figures we measured for your sector.
We tailor our SEO services specifically for different industries, ensuring that our clients in every sector establish a strong and effective presence in the digital world. Here are the main industries we serve and the SEO solutions we offer for each:
Local, mobile, and content-focused SEO for clinics and professionals.
Local visibility and a strong technical foundation for lawyers and law firms.
Technical SEO, content, and authority building for SaaS, B2B, and platforms.
Traffic that converts to sales through product pages, technical speed, and backlinks.
Visibility focused on local search, content, and e-commerce.
Local visibility, Google Business Profile, and travel-focused content marketing.
Credibility, regulatory compliance, and content strategy.
The right keywords, content marketing, and UX-driven technical SEO.
At Brandaft, we don’t start SEO projects with predefined monthly task lists. We first analyze your business goals, existing digital assets, competitive landscape, and organic growth potential. If SEO is the right growth channel for your business, we use data and commercial priorities to determine which initiatives should be implemented and in what order.
Our goal is not to deliver a fixed number of content pieces or backlinks each month, but to take ownership of SEO as a growth channel for your business and direct available resources toward the areas with the highest potential impact.
Every project begins with a diagnostic phase covering the first 5–10 business days. We assess the technical infrastructure, existing organic performance, competitors, content, and measurement systems while also working to understand the business’s priority services, target market, and commercial expectations. If SEO is not the right investment for your business, we won’t tell you otherwise just to sell a service.
High search volume doesn’t always mean high commercial potential.
We evaluate SEO opportunities alongside factors such as priority products or services, customer value, target markets, and conversion potential. If the measurement infrastructure is incomplete, we ensure the necessary tracking is in place so that SEO performance can be connected to real business outcomes.
In the first few months, we generally prioritize technical and on-page SEO foundations, landing page improvements, content creation, and conversion optimization. However, not every project needs to follow the same sequence. If the data points to a different need, the strategy adapts accordingly; tasks are prioritized based on their potential impact, not routine or habit.
If producing four blog posts every month doesn’t add value to a project, we won’t create four posts simply because they’re included in a package. Instead, we direct resources toward areas that can generate greater impact at that stage, such as technical SEO, new landing pages, improving existing content, authority building, or conversion optimization. The SEO process continuously evolves based on how the website responds and the new opportunities that emerge.
Organic visibility and traffic are natural components of SEO performance, but we define success metrics based on the project’s actual business goals.
We use the data we collect to understand the website’s performance, identify new opportunities, and determine the priorities for the next phase of work. This allows the process to continuously evolve through a cycle of implement → measure → learn → re-prioritize.
In this section, you can explore the impact of our services and the results we’ve achieved for our clients in detail. Each case study demonstrates how we create value through our SEO, digital marketing, and content strategies. The successes we’ve delivered with our projects may also inspire you!
Niche-focused keyword mapping and landing page design grew organic traffic 719% in three months.
Irrelevant traffic from the wrong keywords was filtered out; in four months the conversion rate rose 41% and monthly visits went from 6,200 to 9,550.
In three months monthly organic visitors went from 5,100 to 8,270; appointments via Google Maps rose 44%.
We don’t just provide services—we build profitable growth engines for brands in the global market.
★★★★★
“I have worked with many agencies before, but this is the first time I have come across a team that listens to its client this well, learns the product this deeply, and acts on it.”
★★★★★
“Their meticulous work on our website redesign, SEO and social media was excellent. With a transparent and reassuring approach they added real value to our brand. Thank you to the whole team for their professionalism.”
★★★★★
“The most professional team we have worked with on SEO and content quality. Their data-driven analysis guides us.”
With our experience as an Istanbul-based SEO agency in Turkey, we offer a transparent pricing model. Our SEO pricing is customized based on your project’s goals.
No hidden fees—pricing is transparent and agreed upon from day one.
Our monthly SEO management service starts at $800 + taxes. The scope is planned based on competition and your business goals.
We only plan services that add real value to your brand—nothing unnecessary is added to your budget.
Service fees are collected at the beginning of each working month, ensuring uninterrupted process management.
Analysis, strategy, and monthly performance reports are included in our service at no additional cost.
We follow a data-driven, step-by-step success plan—elevating your site not only in rankings, but in authority as well.
We listen to your needs and take a deep dive into the opportunities in your industry and your website’s current performance.
A roadmap featuring conversion-focused keywords and technical improvements designed to outperform your competitors.
All necessary code and structural optimizations to ensure site speed, mobile compatibility, and full compliance with Google algorithms.
The creation of user-focused content and strategic actions to strengthen your site’s authority in the digital landscape.
We continuously update our strategy by tracking ranking changes and traffic data in real time.
We deliver end-to-end digital growth. From enterprise SEO to international projects, we’re by your side.
Performance optimization and sustainable ranking management for complex site architectures of large brands.
Global visibility through multilingual optimization and country-specific SEO strategies.
Expert-level technical processes such as Core Web Vitals, site speed, and crawl budget optimization.
High-quality content production that builds industry authority and satisfies both users and Google.
Link support from high-authority websites that boosts brand awareness and builds trust for your site.
Standing out in today’s competitive digital landscape is not simply a matter of technical optimization; it requires a strategically budgeted investment. When determining SEO pricing, factors such as your website’s current technical condition, the competition level of your target keywords, and the content requirements of your industry all play a key role. We don’t include services that add no meaningful value to your brand; instead, our SEO agency pricing is built around transparency, measurable impact, and sustainable growth.
| Service Model | Scope & Focus Area | Average SEO Cost |
|---|---|---|
| Monthly SEO Management Sustainable Growth | Technical Optimization + Content Strategy + Backlink Management + Monthly Reporting | Starting at $800/month |
| Project-Based SEO Goal-Oriented | Site Migration, New Product Launch, or Technical Issue Resolution (One-Time) | $800 – $2,400/month |
| Technical SEO Package Performance-Focused | Page Speed (Core Web Vitals), Mobile Optimization, Crawl Errors & Site Architecture | $800 – $1,300/month |
| SEO Consulting Strategic Support | Audit, Training & Roadmap for Companies with In-House Content or Development Teams | $800 – $1,700/month |
In SEO, one-size-fits-all packages rarely address the real pain points holding your website back. An SEO agency that fails to diagnose the causes of poor digital performance may end up spending your budget on rankings without addressing what actually drives business growth. At Brandaft, we identify critical issues ranging from technical SEO debt to conversion rate optimization (CRO) gaps and prioritize only the actions that can create meaningful impact. Accurate diagnosis is one of the most effective ways to make your SEO investment more efficient.
While your competitors are growing aggressively, let’s address your critical pain points together and turn your budget into revenue.
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Şahan Muratoğlu
SEO Strategist
Benay Özcan
Data Scientist
Discuss your pain points directly with our experts on WhatsApp.
Today, simply having a website is not enough; the real challenge is connecting that site with the right user at the right moment. An SEO agency is a strategic partner that increases a brand’s visibility in search engines through data-driven, scientific methods. At Brandaft, we don’t treat SEO as a traffic-generation task; we manage it as a 360-degree growth operation—covering technical infrastructure, content strategy, user experience (UX), and link authority from end to end.
Especially in highly competitive searches for an Istanbul SEO agency, it’s critical for brands to achieve not only rankings but also strong conversion rates. A professional agency elevates your business from Google’s quiet pages to the spotlight by conducting comprehensive technical audits, in-depth keyword research, and competitor analysis. For brands aiming to scale globally, you can explore our English-language SEO solutions on our Istanbul SEO Agency page.
Many brands reach a bottleneck thinking, “We can handle this in-house” or “We can get freelance support.” However, enterprise-level SEO processes require multiple areas of expertise working together. Here are the core advantages a professional SEO agency brings to your brand:
Technical SEO, content production, and backlink strategy come together under a single, unified team.
You gain access to high-cost professional tools such as Ahrefs, Semrush, and Screaming Frog, allowing you to bypass costly trial-and-error processes.
By rapidly updating the strategy during sudden changes in Google’s algorithms, ranking losses are proactively prevented.
The focus goes beyond traffic alone; heatmaps and user behavior data are used to ensure that visitors coming to your site actually convert into customers.
Although the market is full of labels like “SEO firm,” “SEO company,” or “agency,” what truly defines the right partner for you isn’t the title they use—it’s the level of transparency they deliver. To make the right choice, you should always evaluate these three criteria:
Review which industries the agency has worked with and what kind of measurable, tangible results it has achieved. Ideally, these case studies should clearly show not just rankings, but real business outcomes such as leads, revenue, or conversion growth.
Choose an agency that doesn’t just tell you “your rankings have improved,” but clearly explains how organic traffic growth impacts your business outcomes, sales, and ROI (return on investment).
Rather than short-term, high-risk (black-hat) tactics, focus on agencies that follow Google’s guidelines and prioritize digital PR and natural link-building strategies that protect and strengthen your brand over the long term.
A professional SEO agency like Brandaft goes beyond increasing organic visibility. We analyze your business goals, existing digital assets, competitive landscape, and organic growth potential. If SEO is the right growth channel for your business, we use data and commercial priorities to determine which initiatives should be implemented and in what order.
Helps your business appear in the right searches where potential customers are researching and evaluating their purchasing options.
Focuses not just on increasing visitor numbers, but on attracting users with a genuine need for your products or services to the right pages.
Organic traffic alone does not create commercial value. An SEO agency evaluates search intent, content, landing pages, and user experience together to help turn organic traffic into meaningful actions and conversions.
SEO doesn’t have to be an alternative to paid advertising. When managed effectively, it can become a sustainable growth channel that complements other marketing efforts and supports sales, qualified lead generation, or business-specific conversion goals.
If your current SEO efforts are not delivering the expected ROI (Return on Investment) or you are experiencing a lack of transparency, it may be time to consider a change. However, before partnering with a new SEO company, it is critical to ensure that the transition does not damage your website’s existing authority or organic performance. Especially in highly competitive markets, choosing the right SEO agency is not just about improving rankings; it is also about protecting the technical foundation and organic assets you have already built. To preserve your data and maintain strategic continuity, a professional SEO transition should take the following factors into account:
Make sure you always retain ownership of properties such as Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager. When switching agencies, preserving these accounts along with their historical data is critical.
An SEO agency should not simply present you with complex charts; it should clearly communicate which technical issues were resolved, what content was produced, and what actions were taken each month through a transparent action plan.
A good SEO agency does not start from scratch. Instead, it begins with a comprehensive technical audit that identifies existing issues and evaluates any problematic backlink practices carried out in the past.
SEO is not a “set it and forget it” process. You should choose a partner that understands your business goals through regular weekly or monthly meetings and continuously adapts the SEO strategy accordingly.
Evaluate how well your chosen agency understands the latest developments in Google Search, including AI Overviews, and how it incorporates E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) signals into its content strategy.
People used to type a question into Google and pick one of ten blue links. Today the same question also goes to ChatGPT, to Gemini, or to Google's own AI summary, and the answer often arrives without a single click.
That does not make SEO obsolete. AI systems assemble their answers from somewhere, and that somewhere is still the web. But which source gets cited depends on different signals from classic ranking.
SEO makes you findable in search results. GEO makes you citable in AI answers.
We run both in the same team because they share the same content foundation. If SEO work is already under way, most of GEO's cost is absorbed by it. For the full scope, see our GEO agency service .
Every engagement starts with a diagnosis. Existing technical debt, unused potential, weak and strong points are surfaced, blended with your business goals, and the plan comes out of that. Operation does not begin before the diagnosis is complete.
Operation usually starts in the second half of the month. The work done here is real, but its output is not clicks yet: measurement is set up, technical debt is cleared, priority pages are chosen. A plan that expects ranking and traffic results in month one was built wrong from the start.
These two months are shaped by data, not by routine. We see which page moves and which query turns into a sale, and we change the plan accordingly. The direction is not fixed on day one; it is adjusted by what we observe.
Every project needs a different remedy. Doing whatever a competitor does is not a strategy, and it is not how we work.
We work in the light of data. If decisions are made on instinct, or if it is not accepted that SEO is a medium-term and sustainable process, working together will not be productive for either side.
Requests that begin with "we need backlinks" or "we need to publish content" fall into the same category. Backlinks and content are instruments, not goals. We do not say yes to such requests before the need for them has been measured or proven.
We ask not to refuse, but to get the order right: which business outcome will this work serve?
An SEO agency is a professional consulting firm specialized in helping brands rank higher on search engines and become more visible in the digital space. These agencies provide a wide range of services, from technical SEO and content strategy to backlink management and data analysis. The main goal is to increase a brand’s organic search traffic and make it easier to reach potential customers. Modern SEO agencies like Brandaft go beyond traditional methods, adopting a data-driven approach and integrating broader marketing strategies.
An SEO agency's job is not to raise rankings but to find which search actually brings you customers and make sure you are there for it. A rise in traffic is not a result on its own; work done without measuring whether that traffic converts is incomplete.
At Brandaft we verify measurement first, then identify which queries generate revenue, and concentrate the work on those pages. Technical fixes, content and link work are ordered by that priority, not all at once. Every month we report which item brought how many enquiries and at what cost.
When choosing an SEO agency, it’s important to look at their past projects, client references, and industry experience. Agencies that provide transparent, easy-to-understand reporting and base their strategies on data tend to stand out. It’s also crucial that the agency’s approach aligns with your business goals—not just driving traffic, but supporting your broader marketing objectives. Clear communication and a team of proven experts in their field are key factors in making the right agency choice.
Competition density in Istanbul is far above the Turkish average. Dozens of firms compete on the same query for the same service, and the top of the results page often opens with map results. These two things change SEO's priorities: optimising pages is not enough on its own, local visibility has to be built as well.
Second, Istanbul is not a single market. Search volume and competition differ across districts such as Kadikoy, Atasehir, Umraniye, Sisli, Besiktas, Bahcelievler, Avcilar and Pendik. For a business serving the Anatolian side, appearing in European side queries is often neither possible nor necessary.
That is why we start Istanbul projects by measuring which districts and which queries actually bring customers. Going deep where demand is concentrated works faster than spreading across the whole city.
Brandaft manages your SEO projects with a fully data-driven approach, never relying on guesswork. Our experienced and dynamic team tailors every strategy to your specific needs, ensuring there are no unnecessary costs or empty promises. We closely monitor industry developments and respond quickly to algorithm updates, helping your brand stay ahead of the competition. With comprehensive reports, you can clearly track your progress and confidently move toward your marketing goals.
A truly reliable SEO agency stands out through transparency and communication. It clearly reports every action taken and ensures there is no gap between what it promises and what it delivers. It relies on data, prioritizing the steps that will genuinely benefit your business rather than creating unnecessary work or additional costs. Its case studies, proven success stories, and a team that consistently stays up to date are also important indicators. In short, a trustworthy agency makes your success its priority and demonstrates this commitment throughout the entire process.
Working with a professional SEO agency makes your digital marketing efforts more effective and measurable. With an expert team, your website’s technical foundation is strengthened, and targeted content strategies help you reach your ideal audience more easily. As your organic traffic grows, your brand awareness and competitiveness in the digital space also increase. Regular reporting and data analytics let you clearly track your ROI and continuously refine your marketing strategies for even better results.
In practice they are three words for the same thing. In Turkey "SEO ajansi" tends to be used for teams with a strong marketing side, while "SEO firmasi" and "SEO sirketi" lean towards software or technical outfits. The distinction is not official and varies from one company to the next.
When choosing, look past the label at two things: who carries out the work, and how the result is measured. Of two teams under the same sign, one may only handle technical fixes while the other also owns content production and measurement.
Brandaft is a leading SEO agency delivering customized services to brands across industries and cities throughout Turkey. From search engine optimization to content strategies and technical solutions, we help businesses boost their digital visibility. Whether you’re running an e-commerce store in Istanbul or a law firm in Ankara, our SEO expertise makes it easy to access strategies designed just for you.
In healthcare SEO, trust and expertise are everything. By building E-E-A-T–aligned content, patient-centered page structures, and smart keyword strategies, clinics and hospitals can strengthen their credibility and earn trust online.
Legal SEO is built on trust and professionalism. Success in this highly competitive field comes from well-structured content, strong visibility in local searches, and websites designed to make it easy for potential clients to find the information they need.
E-commerce SEO begins with properly structured product and category pages. From technical SEO and site speed to user experience and rich content, every element plays a vital role in increasing organic sales and ensuring long-term, sustainable growth.
Dental SEO helps practices attract new patients through local search visibility. With appointment-driven page layouts, trust-building content, and mobile-optimized solutions, we empower clinics to stand out online and grow their patient base.
Indexing, rankings, traffic and revenue move on four separate timelines. Realistic timeframes by site and industry, what Google itself says, and how to calculate payback.
You have three SEO proposals, and each one promises something different. The criteria that make SEO proposals comparable, the red flags Google itself warns about, and 12 questions to ask when requesting a proposal.
Is guaranteed SEO really possible? Why are #1 ranking promises risky, and when does SEO investment pay off? In this guide, we explain what can be guaranteed, the red flags and the break-even
As an Istanbul-based agency, we have a strong understanding of both local and national market dynamics. We work with brands operating in Istanbul, across Türkiye, and globally, managing the entire process through online meetings and transparent workflows. With our results-driven SEO strategies implemented across Türkiye and international markets, we help your brand achieve and maintain sustainable visibility and higher rankings on Google, regardless of your location.
Weekly video conferences and regular performance reports keep you in touch at every stage of the process.
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